... with
Creativity, Simplicity & Fun!
by J. Zimmerman, D.C.
Learn to build a booming
practice in 24 easy steps –
“The Working
Chiropractor’s 4-Part Course” gives you complete, step-by-step
instructions on how to build a chiropractic practice that will bring
you personal, professional and financial fulfillment.
It’s incredibly easy to
read – and even has a sense of humor that makes learning fun. The
Course is based on solid patient education procedures, and a dynamic
internal and external marketing program – which you
can implement at little or no cost.
The procedures
have been tested over time and proven to be effective, ethical
ways to build a chiropractic practice.
No more struggling or
stagnation. No more expensive
programs to implement, or tedious marketing campaigns to endure.
Whether you’re a brand new doctor or a long-time practitioner, you’ll
benefit from the valuable information Dr. Zimmerman provides.
You’ll learn about:
The Twenty-Four Visit Report of Findings
Marketing Your Practice From the Inside-Out
Community Outreach
Building Your Practice From Above, Down & Inside Out
More Ways to Market Your Practice
PLUS:
The book contains all the forms, examples and samples
you need..
J. Zimmerman, D.C.
is a 1988 graduate of Life University and serves on the Board of
Governors of the World Chiropractic Alliance. He lectures
internationally on his chiropractic educational procedures and
continues to develop new and exciting ways to teach his patients the
benefits of a healthy chiropractic lifestyle.

Here’s what your colleagues
say about
“The Working Chiropractor’s 4-Part Course”
“I thoroughly enjoyed Dr.
Zimmerman's book. Dr. Zimmerman's passion for Chiropractic
shines through and is inspirational. The book is full of
fantastic ideas that are not difficult
to implement and most of all, are a lot of
fun! Dr. Zimmerman has made developing or growing a
quality practice
so simple. It provides you with all the necessary tools, all you
have to do, is make the most of them!
For those of us who want to reach our communities,
it can sometimes be a little daunting. Now that I have the tried
and tested tools to go out and do this, it makes it all seem so easy.
I would highly recommend this book to all Chiropractors and
Chiropractic Assistants.” – Dr.
Tammy Verlaan, D.C.
“Dear Jay: Thanks for the
book and all of its insights. I love how you can take one small
component of the report and use it, or put the whole system in place.
You have done a great job showing the importance and creativity that
belongs in chiropractic education. This book is not for
everyone, just those who want to make huge impacts in their community
and patients' lives. Thanks for
including so many of your newsletters. Just reading through them
gave me lots of ideas for my own practice. You made education in
an office fun, yet inspiring. Thanks again for the great
resource. One that will stand the test of time.” – Dr. T. D.
Wilson
“This
amazing volume contains a comprehensive 'easy as pie' recipe for
success in today's chiropractic
practice. Your staff, your practice members,
your community and YOU will advance lesson by lesson into the world of
exceptional patient education. Buy, read and own Dr. Zimmerman's
knowledge and consciousness and please put it into action... there are
minds and bodies starving for this information!” – Dr. Tony
Palermo, 2X + 1 Chiropractic Mastermind
“Dr. J.: The book was great. I have told all of my friends to
purchase one. It is a way to add fun to practice. The props and
ideas really help people understand and relate to vertebral
subluxation.” – Dr. Joe Belcher
“I loved this book.
It definitely lives up to the rule of not
taking yourself too damn seriously. There is a way to get
through to your patients in a humorous way and also give
them the feeling of getting hit in the face with a 2x4. This
book helps to educate without being boring. This is a great
book.” – Jim Spinos D.C.
“Outstanding. How I
wish I left school with my diploma in one hand and this book in the
other! Thanks so much, Jay.
I recommend this book to every chiropractor who
wants to enjoy practicing.” –
Madeline Behrendt, D.C.

“Your book is incredible.
I use all of the report of findings ideas and internal marketing each
and every day in my office. My patients enjoy their office visits and
walk away with a greater understanding of chiropractic. Plus,
you have made my day more fun. I look forward to every office
visit.” – Dr. David Lytle
“The way you explain the
results of the SEMG and Thermography testing was worth the price of
the book alone.” – Dr. Robert Butler
“I have re-read
your book about five times and each time it
inspires me to come up with more ideas to teach my practice members
chiropractic. I love it.” – Dr. P. Pisko
“I found the book valuable
and a wonderful tool. Every practice should
have a copy.” – Dr. Terry Rondberg
“I consistently hear
chiropractors in search of ways to grow their practice, to increase
their patient flow, to make more money. I
can’t emphasize the importance of having coaches in your business.
Now you can buy this book, in addition to the coaching you get
– and pick up a plethora of very creative ways to build your practice
and your income at the same time.”
– Timothy J.Feuling
“I
am not a chiropractor or involved in chiropractic in any
way. I saw your book advertised on your website, so I
bought it. I thought it would be a book about gimmicks and
tricks to make money at the expense of patients. Well, let me
tell you, nothing like that at all was in this book. It was
honest and ethical. More importantly
it taught me about what chiropractic really is. I am now under
chiropractic care. Thank you.” – Mike Binnetti
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